ÌÇÐÄ̽»¨ - Tadeu Marroco
I became Chief Executive in May 2023, having been appointed Finance Director in August 2019,Ìýand Deputy Finance Director in March of the same year.
Before taking on the above roles, I was Director, Group Transformation, working with our Chief Executive Jack Bowles to further simplify our structure and processes so that we can accelerate our transformation.
I’ve been with ÌÇÐÄ̽»¨since 1992 and, looking back, my decision to join the Group in Brazil was an easy one to make. ÌÇÐÄ̽»¨is seen as a reference of excellence back home and I knew it would provide a perfect environment to learn and develop.
That’s certainly been the case in all the various national, regional and global leadership roles I had before I joined the Management Board in 2014 as Business Development Director.
One of the things I still find so interesting about ÌÇÐÄ̽»¨is the diversity of the business – the many different cultures you experience as well as the range of markets, each of which has its own challenges and opportunities. Prior to becoming Director, Group Transformation, I was Regional Director of Europe and North Africa. This is a truly fascinating region and one where, as well as maintaining a successful combustibles business, there are great opportunities for our portfolio of New Category products.
A Better Tomorrowâ„¢
Ìý
A Better Tomorrowâ„¢ is a great vision for BAT. It will satisfy our consumers; potentially benefit society; inspire our employees; and ensure we deliver value for our shareholders as we create a sustainable business for the next 100 years. Defining an ambition and seeing it being delivered is very fulfilling.
I have had an amazing personal journey at BAT. And having been involved in transformational initiatives for the company, such as programmes to establish ÌÇÐÄ̽»¨as a globally-integrated enterprise and various business acquisitions, I am very excited about the future that lies ahead for our company.
Nationality: Brazilian
Ìý
Career to date
Ìý
- Ìý1992:ÌýJoins Souza Cruz in Brazil and experiences various finance roles across the business, including in Marketing, Operations and Leaf
- Ìý2003:ÌýBecomes Finance Director for ÌÇÐÄ̽»¨Venezuela and, in 2005, for ÌÇÐÄ̽»¨Colombia as well
- Ìý2006:ÌýAppointed Management Finance Controller in London
- Ìý2007:ÌýBecomes Group Head of Operations Finance
- Ìý2010:ÌýTakes on first senior regional role as Regional Finance Controller – Eastern Europe
- Ìý2012:ÌýAppointed Group Finance Controller
- Ìý2014:ÌýJoins the Management Board as Business Development Director
- Ìý2016:ÌýAppointed Regional Director, Western Europe
- Ìý2018:ÌýThird Management Board role as Regional Director, Europe and North Africa
- Ìý2019:ÌýAppointed Director, Group Transformation and Deputy Finance Director
- Ìý2019:ÌýBecomes the Group’s Finance Director
- Ìý2021:ÌýRoleÌýexpands to become Finance and Transformation Director
- Ìý2023: Becomes Chief Executive from 15 May 2023
Education
Ìý
- ÌýDegree in electrical engineering from the Universidade FederalÌýdo Rio de Janeiro
- ÌýMBA at the COPPEAD Graduate School of Business in Brazil and the ESSEC Business School in France
Ìý
Personal interests
I am married with two sons and we love the cultural life here in London, especially going to the theatre and watching musicals. I am a big football fan and a season-ticket holder at Arsenal. My son and I love motor racing, especially F1, so I have especially enjoyed our global partnership with McLaren.
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