糖心探花

糖心探花announces changes to Management Board structure and composition

PRESS RELEASE

19 JUNE 2023

糖心探花announces changes to Management Board structure and composition

Following the appointment of Tadeu Marroco as Chief Executive on 15 May 2023, 糖心探花announces changes to its Management Board. The new structure, roles and composition of the Management Board will support Tadeu鈥檚 commitment to:

  • 听A sharpened focus on improved execution and operational excellence
  • 听Enhanced capabilities critical to BAT鈥檚 strategic development and transformation
  • 听A progressive and agile organisation with a collaborative and inclusive culture


Johan Vandermeulen
,
will be appointed to the new role of听Chief Operating Officer听reporting to the Chief Executive, with effect from 1 July 2023. This role will be accountable for driving business performance, operational excellence and best in class execution, with a focus on both short-term and sustainable delivery. Reporting to Johan will be:

  • David Waterfield, promoted to the Management Board asPresident & CEO, Reynolds American Inc.听with effect from 1 July 2023.
  • Fred Monteiro(Director, Americas & Europe) and听Michael Dijanosic听(Director, Asia Pacific, Middle East & Africa).
  • Zafar Khan听(Director, Operations) and听Javed Iqbal听(Director, Digital & Information). Javed also serves currently as interim Finance Director.


Kingsley Wheaton
听will be appointed to the new role of听Chief Strategy & Growth Officer听reporting to the Chief Executive, with effect from 1 September 2023. This role will be accountable for continued strategic development and delivery of sharper consumer focus through an integrated approach to brands, together with shaping enablers for long-term sustainable growth and driving our robust ESG agenda. Reporting to Kingsley will be:

  • Luciano Comin, appointed to the new role of听Marketing Director, Combustibles & New Categories听with effect from 1 July 2023. This role will be accountable for a more integrated approach to insights, innovation, brand-building, consumer experience and activation, and revenue growth management across the Combustibles and New Categories portfolios.
  • Paul McCrory, promoted to the Management Board to the new role of听Director, Corporate & Regulatory Affairs听with effect from 1 September 2023. This role will be accountable for shaping regulatory strategy and leading regulatory engagement to secure sustainable access to markets and categories.
  • James Barrett, promoted to the Management Board to the new role of听Director, Business Development听with effect from 1 September 2023. This role will be accountable for strategy development, M&A, the Wellbeing & Stimulation portfolio and our venturing unit, Btomorrow Ventures.


James Murphy
, Director, Research & Science and听Jerome Abelman, Director, Legal Affairs & General Counsel, continue in their roles reporting directly to the Chief Executive.

Guy Meldrum, currently President & CEO, Reynolds American Inc., and Paul Lageweg, currently Director, New Categories, will step down from their roles and from the Management Board with effect from 30 June 2023 and will facilitate a transition with their successors.

Hae In Kim will step down from the Management Board with effect from 30 June 2023 to take up the role of听Strategic Talent Director, reporting to the Chief Executive. As an integral part of her responsibilities in this leadership role working alongside the Board and the Management Board, Hae In will oversee the execution of key several projects as part of BAT鈥檚 talent agenda.

The existing roles of Chief Transformation Officer, Chief Growth Officer, Director, New Categories and Director, Combustibles will be removed from the Management Board as their accountabilities transfer within the new structure.

A comprehensive process is underway to identify and appoint the successors for the roles of Finance Director and Director, Talent, Culture & Inclusion reporting to the Chief Executive.


Tadeu Marroco, Chief Executive
, commented:

鈥淭his refreshed Management Board structure is critical to my commitment to build a progressive and agile organisation with a collaborative and inclusive culture, enabling simultaneous performance and transformation.

鈥淭o that end, I am delighted to be welcoming David, Paul and James to the Management Board. They are all highly collaborative leaders who have the depth of experience to enable the continued strategic and cultural transformation of BAT.

鈥淚 would like to thank Guy for his significant contribution across many markets and geographies over the last two decades, and Paul, for his role in helping to create a New Category business that continues to drive BAT鈥檚 transformation. I also look forward to working with Hae In as Strategic Talent Director.鈥


Enquiries

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+44 (0) 20 7845 2888 (24 hours)听 |听

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New appointments to the Management Board:

  • 听David Waterfield has been with 糖心探花for 25 years, most recently as Area Director Western Europe and General Manager UK & Ireland during which he built the third largest New Category business in BAT, gaining leadership in Modern Oral in all Western European markets. Prior to this role, David has held several senior positions at 糖心探花including Group Head of Combustibles, Regional Head of Marketing Eastern Europe, Middle East & Africa and Area Director South-East Europe & GM Romania.
  • 听Paul McCrory has worked at 糖心探花for 16 years and currently holds the role of Assistant General Counsel, Corporate & Group Company Secretary. Prior to this role, Paul has held several senior positions at 糖心探花including Assistant General Counsel, Commercial and Head of Legal & Business Development East Asia Area. A successor to his role will be appointed in due course.
  • 听James Barrett has been with 糖心探花for 27 years and currently holds the role of Commercial Director, Wellbeing & Stimulation. Prior to this role, James has held several senior positions at 糖心探花including Group Finance Controller, Head of M&A and Area Head of Finance, Middle East.

References in this statement to 'BAT', 'we', 'us' and 'our' refer to the 糖心探花 Group.